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A row of gold-capped fragrance bottles receding into soft focus beside white roses in a ribbed green vase, on a dark counter

We are ideation.

Strategists, storytellers and designers crafting brand stories that stand out and connect with audiences on a global tier.

01 · Who we are

Every brand has its own DNA. We find it, write it in ink, and bring it to life, in every market, every plan and every mind you want to leave a lasting impression on.

We are a group of brand and business strategists, storytellers and expert designers passionate about telling brand stories in creative ways that make brands stand out from competition and connect with your audience on a global tier.

About Shefa Ink
ACTIVATE

SHEFACTIVATE

Where brands come alive.

SHEFACTIVATE is where Shefa Ink's ideas step into the room. Launches, pop-ups, in-store experiences and signature events for the world's most coveted houses.

02 · Clients

Brands that trust us.

  • BOSS logo
  • Bvlgari logo
  • Gucci logo
  • Dolce & Gabbana logo
  • Guerlain logo
  • L'Oréal logo
  • Revlon logo
  • Black Up logo
  • Makari de Suisse logo
  • Dr Teal's logo
  • Shea Moisture logo
  • Sanosan logo
  • Simba Professional logo
  • Adopt' Parfums logo
  • Seattle Residences logo
  • Zephans & Co. logo
BOSSBvlgariGucciDolce & GabbanaGuerlainL'OréalRevlonBlack UpMakari de SuisseDr Teal'sShea MoistureSanosanSimba ProfessionalAdopt' ParfumsSeattle ResidencesZephans & Co.

03 · Process

How we make magic.

Act 01

Research

To stay one step ahead in every consumer market, we mine data that is essential to tell brand stories the only way you can.

A shop floor of tall black display panels carrying a jewel illustration, photographed under ceiling lights with a window wall to one side

Act 02

Strategy

Every brand has its own DNA. Our job is to help you find it and craft it to differentiate you in every market, in every plan and in every mind.

A long banquet table under magenta uplighting, dressed with a dense runner of pale flowers, BOSS place cards and gold-rimmed chargers, with gift boxes at each setting

Act 03

Execution

This is the part where your brand comes alive. Custom ideation, brand and business solutions that deliver on the goals we set together.

Two models walking a magenta-lit runway in white and black, beneath a lit BOSS wordmark and a patterned backdrop