The activation arm of Shefa Ink
Where brands come alive.
SHEFACTIVATE is where Shefa Ink's ideas step into the room. Launches, pop-ups, in-store experiences and signature events for the world's most coveted houses.
The arm.
Most brands are seen. The ones that are remembered were put in a room and given something to react to. That is the whole discipline: find the idea, build the world around it, fill it with the right people, and then make sure it still works as content a month later.
- Product launches
- Retail activations
- Pop-ups & experiential
- VIP & press events
- Influencer & celebrity
- Production & management
The editions.
7 editions
| Client | Edition | ||
|---|---|---|---|
| BOSS | Celebrating HER | Lagos | Activation |
| Bvlgari | Le Gemme | Lagos | Activation |
| Guerlain | Mon Guerlain | Lagos | Activation |
| Dr Teal's | Relax & Recover | Lagos | Activation |
| Guerlain | La Petite Robe Noire | Lagos | Activation |
| UrbanSkinRx | Happily After Acne | Lagos | Activation |
| Sanosan | Blinds & Brunches | Lagos | Activation |
In the room
How we activate
- 01
Concept
One idea, stated in a sentence, before anything is bought.
- 02
Design & build
Drawings, renders, suppliers, fabrication, and someone on site who can make a decision.
- 03
Guest & talent
Casting, briefing, handling, and the run of show.
- 04
Live & amplified
Run it, film it, and make the content work long after the room empties.
Plan an activation.
Tell us the date and the room, and we will tell you what is possible in it.