Service 03
Design & Identity
A look as distinctive as the idea.
Overview
Visual identity, packaging and art direction for brands that need to be recognised in a second, at shelf, and across every market they enter.
What we deliver
Visual identity & logo
Marks, systems and the rules that keep them honest.
Brand guidelines
Written for the people who will actually use them.
Packaging & print
Built to survive the shelf and the shipping box.
Art & creative direction
The world a brand lives in, not just a logo.
Event & retail design
Identity translated into space.
Digital design
Sites and interfaces with the same character.
How we work
Reference
We assemble the world the brand should belong to.
Explore
Distinct directions, presented as finished worlds.
Refine
One direction, made rigorous.
Roll out
Guidelines, assets and support for launch.
Relevant clients
Questions
How long does an identity take?
Typically six to ten weeks from brief to final guidelines, depending on how much of the system is new.
Do you redraw an existing logo?
Only when the mark is genuinely the problem. Often the issue is everything around it.